A proposal made for Alex Katz. Mock‑up, not live: nothing on this page books a real appointment.
Long Island, NY
Women’s hair specialist · Long Island, NY
Two taps: pick a look, pick a day. Your request goes straight to Alex.
The looks
Tap Book this look and your request starts with that look already picked.
Layers and fringe
Curtain fringe, wispy ends, a face-framing layer at the jaw
Layers and fringe
Long layers, heavy side-swept fringe
Bob
Sharp and chin-length, longer at the front
Silver
A soft, feathered lob, swept back
Wedding
Long, loose waves for the day
About
Alex Katz is a women’s hair specialist on Long Island, New York. He cuts layers that frame the face, with the fringe worn side-swept or curtain-style.
His range runs from a sharp, angled bob to very long layers, a soft, feathered lob and wedding-day hair. The finish is sleek and glossy, with movement: ends turned out or softly bent, the fringe placed to show the cheekbone line, the perimeter soft on layered cuts and crisp on a bob.
Weddings
The date, where it is, how many people need their hair done, and a photo of the look you love. Your note goes straight to Alex.
“A smile tells a thousand stories.”
Alex, captioning a wedding-day photo
Part two
Six jobs, done while your hands are in a client’s hair. Every message goes out as your booking assistant. Here is one made-up week, Monday, October 26 to Friday, October 30. Every text below is shown word for word, with the seconds it took to write.
Demo data: every client name, phone number and link is made up.
MonOct 26
TueOct 27
WedOct 28
ThuOct 29
FriOct 30
01 · Tuesday
Every DM and booking comment gets an answer in seconds, even mid-cut.
She gets an answer while she’s still holding her phone, instead of hours later.
InstagramTuesday, October 27
2:40 PM You’re mid-cut. A DM comes in.
Jenna · DM · 2:40:00 PM
any time for layers this week?
Reply to Jenna · 2:40:02 PM
Hi Jenna! I’m Alex’s booking assistant. He’s cutting hair right now, but I can help with your request for layers. How long is your hair now, and which days work for you? Alex confirms the time himself once you pick a slot. Here is the link: https://example.com/book-alex
Written in 2.5 seconds
2:52 PM Rachel comments LAYERS on your layers post.
Rachel · comment · 2:52:00 PM
LAYERS
Private reply to Rachel · 2:52:03 PM
Hi Rachel! I’m Alex’s booking assistant. He’s cutting hair right now, but I can help you get started on those layers. How long is your hair currently? Which days work best for you? Alex confirms the time himself. You can book here: https://example.com/book-alex
Written in 3.0 seconds
02 · Monday
Each client gets one text on the day her look is due for a trim.
Example weeks. You set your own.
A client reminded in the right week books again, without any advertising.
TextsMonday, October 26
10:00 AM Who is due today? One text to each.
To Maya (bob, 5 weeks) · 10:00:02 AM
Hi Maya, it’s Alex’s booking assistant. It’s been 5 weeks since your bob. That shape needs a trim now to keep it looking sharp and defined. Ready for your next visit? Book here: https://example.com/book-alex Reply STOP to opt out.
Written in 2.7 seconds
To Grace (layers and fringe, 8 weeks) · 10:00:02 AM
Hi Grace, it’s Alex’s booking assistant. It’s been 8 weeks since your layers and fringe, so your fringe is likely growing into your eyes and the layers are losing shape. Time for a refresh! Book here: https://example.com/book-alex Reply STOP to opt out.
Written in 2.4 seconds
Ava, layers and fringe, last visit Monday, September 21: due Monday, November 16. No text today.
03 · Wednesday
A cancelled time goes to your waitlist and is taken the same morning.
A cancellation becomes a booked chair instead of an empty hour.
TextsWednesday, October 28
9:05 AM A client cancels Thursday, October 29 at 3:00 PM.
Your waitlist, in order: Dana 555-0131, Priya 555-0146, Chloe 555-0158.
To Dana, Priya and Chloe · 9:05:02 AM
Hi, this is Alex’s booking assistant. A spot just opened with Alex for Thursday, October 29 at 3:00 PM. Reply YES to take it. The first YES gets it. Reply STOP to opt out.
Written in 2.4 seconds
Priya · 9:11 AM
YES
To Priya · 9:11:01 AM
Hi Priya! You’re all set with Alex for Thursday, October 29 at 3:00 PM. Please reply here if anything changes. ✂️
Written in 1.9 seconds
Dana · 9:26 AM
Yes please!
To Dana · 9:26:02 AM
Hi Dana, thanks for the quick reply. Another client responded a little earlier, so Alex’s 3:00 PM Thursday spot is taken. You stay on his waitlist, and I’ll text you when the next opening comes up.
Written in 2.4 seconds
Chloe didn’t reply.
Thursday, October 29, 3:00 PM: filled by Priya, 6 minutes after the cancellation.
04 · Thursday
One thank-you text, two hours after the visit, with your review link.
It arrives while the visit is still fresh, and it arrives only once.
TextsThursday, October 29
1:30 PM Lena’s visit ends: long layers with a curtain fringe.
To Lena · 3:30:02 PM
Hi Lena, this is Alex’s booking assistant. Thank you for coming in today! If you have a moment, please share a few words about your visit and your long layers with curtain fringe here: https://example.com/review Reply STOP to opt out.
Written in 2.6 seconds
One ask only. Nothing is offered in return.
05 · Mon, Wed, Fri
Three posts from your own photos, written and waiting for your OK.
Your work keeps showing up on your feed, even in your busiest weeks.
Swipe to see all three
Monday, October 26 · Layers and fringe
The layers start right at the cheek, giving the ends a soft outward turn. I kept the fringe heavy and side-swept so it falls over one eye, framing the face with dark chocolate brown hair. Book a time with me here: https://example.com/book-alex
Written in 2.7 seconds
Wednesday, October 28 · Bob
I kept this bob sharp at the chin, with the front strands hanging longer than the back. The side-swept fringe drapes across the forehead, balancing the blue-black weight. Grab a slot here: https://example.com/book-alex
Written in 2.1 seconds
Friday, October 30 · Silver
Sweeping this silver-grey lob back reveals the feathered layers underneath. The ends rest lightly, moving with a soft turn. Reserve your spot here: https://example.com/book-alex
Written in 1.7 seconds
06 · Friday
A happy client gets your booking link to pass to a friend.
Her friend sees the cut in person, and now she has your link too.
TextsFriday, October 30
3:45 PM Nina’s visit ends: bob.
4:42 PM Nina texts after her visit that she loves her new bob.
To Nina · 4:42:02 PM
Hi Nina, this is Alex’s booking assistant. Thank you for the kind words! I’m glad you love your new bob. If a friend asks, you’re welcome to pass along Alex’s booking link: https://example.com/book-alex Reply STOP to opt out.
Written in 2.8 seconds
One text only. Nothing is offered for passing it on.
Part three
You pick the look order and the days you take clients.
Instant replies start on your Instagram only after you say OK.
The first week’s posts wait for your OK.
Until you say yes, this stays a private proposal: nothing is live and nothing is sent.
Book Alex
Layers and fringe
Which day works for you?
Request from Jenna, 555-0123 Demo details
Demo days. Alex picks which days are open.
Layers and fringe · Tuesday, October 27
Preview only: nothing was sent and no appointment was booked. Live, this request goes straight to Alex.
With “Text me” ticked, this is the text you would get back:
Alex’s booking assistant